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When we talk about packaging, not all the packaging papers are created equal in terms of weight and quality. Additionally, it’s impossible that two papers have the same qualities.
If you want to manufacture custom paper bags, the right paper grammage and quality matters a lot. The paper that you use for your brand immensely affect brand identity and user experience.
In this blog post, we are going to share 5 reasons why you should use the right paper grammage and quality.
Before heading towards to reasons, first you need to know what paper grammage actually is. Paper grammage means weight expressed as grams per square meter. The more the thicker paper is, the more the paper weight is. Paper grammage usually varies according to different types of packaging.
With right paper grammage, you not only maintain the proper weight of custom-printed paper bags but also ensure strength and durability. Also, it ensures that paper bags are durable to hold and do not have any strength issues. So, to impress customers and leave a lasting impression, go for right paper grammage.
For small business owners, managing business costs is one of the paramount factors. If you go for lower grammage, you may cut down overall cost but it means you compromise on quality for the sake of cost.
On the other hand, when you use higher grammage, the overall cost may slightly increase but you are ensured enough to enhance the overall customer satisfaction.
In this eco-conscious era where sustainability is at its peak and eco-conscious customers want to make purchases from those brands who promote sustainability. In this case, paper grammage is an important thing.
When you go for optimal paper grammage by using eco-friendly materials, you promote sustainability without compromising on quality. Also, in this, you impress eco-friendly customers while enhancing brand values.
The thicker your packaging paper is, you can protect your inside products from any bumps. Maintain paper thickness by going for higher grammage.
Paper packaging with high grammage is difficult to break and make your packaging durable and strong. For paper bags, you can use higher grammage to ensure better protection.
With custom printed paper packaging, you can promote your brand in the competitive marketplace but how? All is possible through printing vivid graphics, use stylish fonts and colorful logos to make your branding elements more attractive and visible.
For example, if you use low paper grammage, ink may appear faded. On the other hand, if paper grammage is higher, the printing becomes less effective so you have to maintain a proper balance between grammage and printing visuals.
The right paper grammage plays an important role in product protection, safety and durability. By choosing the right weight for customer paper bags, you are satisfied enough about the protection of inside items. Now you get the idea why right paper grammage is crucial for product packaging. For more custom packaging related ideas, you can approach us at YBY Boxes Australia and get a quote to discuss your packaging requirements.
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